Evaluation Question 5. how did you attract/address your audience?

During the creation of my magazine I made it really colourful so that it would attract the attention of the buyer in the shop, this is important as 70% of people who their magazines on the spur of the moment. I also created a very eye catching masthead and main image on my front cover for this reason. My masthead font was very different and it will attract people’s attention straight away. There are also puffs and pugs on my front cover and they will attract the readers attention right away as they are brightly coloured, the one says ‘Free posters inside’ this will also attract the buyer to buy the product as he will be sure that he is buying a poster as well as a magazine that I a bonus. The cover model was photographed with a smiling happy face to connote to the readers that they will be happy if they read this magazine, this will make the reader want to buy the magazine even more.